Page 17 - ABEC-092021-BRANDBOOK
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BRAND MESSAGING:
The following general-messaging copy points represent verbal
expressions of our brand promises. They bring our brand to life,
and it is essential they not be altered in any way.
GENERAL MESSAGING:
Southern-Inspired Breakfast, Brunch and Lunch
Made Fresh, Made with Creativity.
Breakfast, Brunch and Lunch at its finest.
Elevated Brunch and Spirited Connections
Our Bartender Has the Solution
LOCATIONS:
Please refer to each of our locations as a “cafe” and not a “café”
with the accent over the “e.”
WEB ADDRESS:
The website for Another Broken Egg Cafe should be included and
always written as anotherbrokenegg.com without the “www.”
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